Start with four key actions: Embrace GEO strategies like conversational content and schema markup. Create AR-compatible content, such as 3D product models. Use AI-powered marketing tools for predictive targeting and personalisation. Optimise your website for speed, modular content, and voice search. Businesses that prepare early will dominate when this tech goes mainstream.
FAQ Tag: <span>AI Smart Glasses</span>
SEO will evolve into GEO, which focuses on AI-driven answers instead of ranked web pages. Businesses need to shift from keywords to intent-based content, implement structured data, and create content that AI assistants can serve in AR environments. Without these changes, your brand risks becoming invisible in future search experiences.
AI smart glasses won’t eliminate marketing—but they will change it completely. Instead of customers searching on Google, they’ll receive AI-driven overlays showing personalised offers, reviews, and AR experiences in real time. Traditional SEO and static ads will decline, making GEO (Generative Engine Optimisation) and AR-ready content essential for visibility.