FAQ Category: <span>Search Engine Optimisation</span>

SEO, or Search Engine Optimisation, is the process of refining your website so that search engines like Google can easily understand and rank it higher in search results. Essentially, it involves optimising your content, structure, and technical elements to attract more organic traffic. In simple terms, SEO helps people find your business online when they […]

Building quality backlinks starts with creating valuable content that others naturally want to share. Reach out to reputable websites in your industry for guest posts, collaborate with partners, and engage in community discussions. Focus on earning links organically rather than using manipulative tactics.

Keyword research helps you understand what your customers are actually searching for. By targeting the right keywords, you can create content that attracts the right visitors and improves your website ranking, ultimately increasing your online visibility.

Common pitfalls include neglecting thorough keyword research, using outdated tactics like keyword stuffing or relying on private blog networks, and producing thin or duplicate content. Other common SEO mistakes include poor on-page optimisation—such as missing or generic meta titles, descriptions, and headers—can confuse search engines. Technical issues, like slow page load speeds, non-responsive mobile designs, […]